Are you throwing everything against the wall to market your business?

Enter the Strategic Marketing Membership.
We only talk about marketing that works. And we help you build a plan you will actually do.

Plus... all the goodies you expect from a community: support for your burning marketing questions, an extensive library of marketing classes, and live calls with marketing expert Jen McFarland.

Look. If you want to increase your reach, convert more leads, and streamline your operations, you're in the RIGHT PLACE.

Write your awesome label here.

Join Our Inclusive, Exclusive Membership

Jen is the best combination of business operations strategist, badass tech fairy, and common sense, authentic marketing coach. Her content is fun and clear, and best of all, actually makes a difference to your bottom line.

I was averaging the third page of Google, consistently, before Jen's mentorship. You better believe I'm on that first page now. My inbox is full of like-minded individuals who value my artistic product.

I love working with Jen McFarland because she always gives more than expected. For every question I have or challenge I face, Jen delivers spot-on helpful advice to make my business and my life better.

Write your awesome label here.

Do you need to untangle the marketing mess?

It can be scary to admit that things aren’t working in your business, especially if the people around you aren’t supportive.

And let's face it, most marketers aren't helpful or supportive.

The Strategic Marketing Membership exists so we can puzzle out the problems together, create marketing strategies that work for your unique needs, and find the tools you need to retake ownership of your enterprise.

With over 25 years of marketing, business process improvement, and executive experience, Jen brings a special blend of savvy and expertise to grow your business.

It's all about connection.

Let's get to know each other. If you bring questions and concerns, and I’ll bring empathetic, compassionate answers and expertise.

This membership is a safe space for business owners to get help with ANYTHING that’s holding them back. It’s a haven for visionaries who’ve been dismissed or disrespected, overcharged or underserved, and are searching for better support. It’s a sanctuary for entrepreneurs who’ve been buried under mountains of can’ts, shouldn’ts, and don’ts.

You can do it. I'm here to help.

Choose Your Marketing Adventure

Jen makes marketing both manageable and accessible during training, Q&A sessions, and in our exclusive online community

Live Training + Extensive Library

Live monthly events from industry experts. Plus, access our extensive library of ebooks, audio lessons, and interactive videos

Your Questions... Answered!

Myth-busting, tactical advice, automation questions ... bring your questions and concerns. Absolutely no stupid questions here. Just sound marketing advice

Active Member Community

In addition to member support during training events, we also offer a community forum where you can post wins, ask for feedback, and network with other business owners

What's inside?

Our community offers a unique blend of live and recorded sessions to help you every step of your marketing journey. Here's a snapshot of what you'll find inside.

Client-Attracting Websites

Amazing Landing Pages
Compelling Calls-to-Action
Review Your Website from Your Customer's Perspective

Lead Generation

Craft Your Elevator Pitch
Unique Value Propositions
Research Your Target Market
Google Business Profile for Lead Generation
Attract Your Best Leads

Social Media Marketing

Marketing without Social Media
Social Media Planning
Social Media Hooks & Captions
50+ Social Media Canva Templates

Content Marketing

Customer-Attracting Course Topics
Headlines that Delight
Email Offers that Stand Out
Content Repurposing

Profitable AI

Getting Started with Generative AI
Advanced AI Marketing Prompts

Marketing Strategy

SMART Marketing Strategy
Create a Marketing Strategy that Supports Your Business Goals
Seasonal Marketing Strategies

Join the Strategic Marketing Membership

Jen McFarland is the best combination of high-level marketing operations guidance involving leadership, empathy, knowledge-prowess, and connections. She not only leads you but demonstrates how your leadership in your style can radically shift the future of your business and marketing in a strong positive direction. Her humble yet clear approach gives you and your team complete confidence that you are in safe hands with the precious asset of your marketing engine.

Sunil Bhaskaran

Global Business Community

Frequently Asked Questions

Our sole purpose in building this group is to help service businesses grow using sustainable, ethical marketing strategies. We want you to boost sales and visibility NOW, while building a strong foundation for the future.

Service-based businesses
Marketing is a broad, multi-disciplinary practice. We are zeroing in on helping coaches, consultants, healers, mentors, photographers, and other service-based businesses.

Visionaries + action-takers
Our passion is helping visionaries who’ve been dismissed or disrespected, overcharged or underserved, searching for better support. BUT you have to be willing to peek down from the clouds and try. Even the smallest steps can make a big difference when it comes to visibility.

Business builders
We teach data-informed, results-oriented marketing strategies and tactics. I'm NOT a one-trick pony or sleazy bro marketer. We all want to grow. This group is for serious business builders who know sustainable growth takes time and effort.

We've created an environment in which diverse individuals can collaborate and interact in a positive and affirming way. Examples of behavior that contributes to creating this sort of environment include:
- Using welcoming and inclusive language
- Being respectful of differing viewpoints and experiences
- Gracefully accepting constructive criticism
- Focusing on what is best for the overall community
- Showing empathy towards other community members
If you're not cool with this, we're not the group for you.

Information Collectors
Our courses are short, with weekly events so you can implement the strategies and ask questions. We're here for action-takers (no matter how imperfect!), not the download and dash crowd.

Get-Rich-Quick, Sleazy Bro Marketing Tactics
We aren't offering any get rich quick schemes. You can find that for free all over the Internet (not recommended).

One-Trick Ponies
I'm a professional marketer with a depth and breadth of knowledge. You are not learning one 'right way' based one person's experience. Rather, you're benefiting from 20+ years of marketing experience (in-house and consulting). Sometimes answers are complicated — and I'll guide you through the complexity.

We cover marketing topics relevant to service-based businesses (coaches, consultants, mentors, accountants, photographers, etc.). We don't cover product marketing as promoting food, beverages, books, etc. can be (and often is) much different.

You can find all class recordings and upcoming classes on our courses page.

We also have an exclusive member library of marketing content including:

Interviews with business leaders
Business mini-courses
Content Marketing
Digital Marketing
Podcasting
Social Media
Websites

Everything is taught by our founder, Jen McFarland. You will have direct access to her.

We issue new content twice each month:

Mini-training + work time to create social media and blogging content (we call these marketing shortcuts)
Marketing training on core topics to get more leads, automate your business, and boost visibility

Yes. The community/forum is built into our platform.

You can ask questions, send messages regarding individual courses, or communicate and network with each other.
We don’t do Facebook or LinkedIn groups.

We practice what we teach. We want you engaged in business building, not surfing social.

This membership is for business owners interested in ethically marketing their business.

Our introductory price is $47/mo. or $470/year

Both options are available. Our introductory price is $47/mo. or $470/year.

When you join the Strategic Marketing Membership you are fully protected by our 100% Satisfaction Guarantee. If you don't feel like you've received value and you decide you want to cancel any time within the next 30 days, just let us know and we'll send you a prompt refund. No hassles, headaches or hoops to jump through.

We're confident that you'll find the Strategic Marketing Membership useful, and we won't make you beg or invoke any silly rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.

Oh, and we’ve heard about people who won’t let you back into a membership if you leave. That sounds dumb. Come and go as you like.

We're confident that you'll find the Strategic Marketing Membership useful, and we won't make you beg or invoke any silly rules or conditions - if you're not satisfied within your first 30 days then we'll refund you without any fuss.

This is a new initiative.

We've received great feedback from everyone who's attended events or taken our courses. Testimonials are from clients, community members, or people who've taken courses.

Join the Strategic Marketing Membership

Jen is a REAL wizard and super-shero! With a heart of gold and ears like radar, she listened with intent to my needs and concerns. Jen then crafted a system that works for me and my current capabilities with a mindset for business expansion. She found and consolidated the right tools and programs that make my life easier and more effective. From Facebook to finances and everything between, Jen knows her stuff. Get the right person the first time around, hire her!

Loni Langdon

All Equines Bodywork

Explode Your Service Business With Effective and Efficient Marketing

All the support you need to grow your business beyond your wildest dreams

Are you throwing everything against the wall to market your business?

... Tired of 2 AM 'YouTube University' sessions and chasing so-called 'hot trends' that NEVER Seem.To.Work?

Learn

Ask

Implement

Join Our Inclusive, Exclusive Membership

Meet Marketing Expert Jen McFarland

Welcome, friend. I’m here to help you.

Trusted by the best in business growth and development

MEMBERSHIP BENEFITS

Choose Your Marketing Adventure

Instant Marketing Expert Access

Live Training + Extensive Library

Your Questions... Answered!

Active Member Community

What's inside?

Client-Attracting Websites

Lead Generation

Social Media Marketing

Content Marketing

Profitable AI

Marketing Strategy

Join the Strategic Marketing Membership

Frequently Asked Questions

Who is this membership for?

Who this is NOT for?

What marketing topic(s) are covered live and in the training library?

What level of support will I receive from the membership or its leaders?

How often will I receive new content or training materials?

Will I have access to the membership's community or forums?

Are there any prerequisites or requirements for joining the membership?

How much does the membership cost?

Can I pay for the membership on a monthly basis or do I have to pay for the full year upfront?

What is the membership's cancellation policy?

Is there a trial period or money-back guarantee?

What kind of results have previous members achieved from the membership?

Join the Strategic Marketing Membership

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